Writing for Print vs. Writing for Digital:

Everyone wants more reach, traffic, leads

– and there are plenty of articles that promise to tell you the “one amazing hack” that will get you those results. But if your words aren’t right, none of that other stuff matters.

So we created a guide to make you a better copywriter for digital and print.

Here’s what you’ll learn in this free guide:

1. The Difference: Learn how digital and print copywriting differ
2. Writing for Print: Learn big picture lessons and tactic-level best practices (ads, direct mail, and collateral)
3. Writing for Digital: Learn the psychology your writing must overcome to be effective, what questions you need to answer make your copy relevant and intriguing, and specific instructions for writing blogs, social, email, and the all-important CTA.